Goal: Design and implement a new seasonal retail window display making use of bright colors and stationery themes. Create an eye-catching display that entices viewers to look further into the store. Initially, the inspiration was colorful lines that zigged and zagged, but they felt like they lacked a clear purpose. 
Solution: I created giant pens and transformed the colorful line idea to represent the ink flowing from the pens. 
Supplies: pool noodles, acrylic paint, jute, Command hooks, paper, hot glue
Software: I used this project as an opportunity to familiarize myself with SketchUp and V-Ray, and I had a blast. 
My initial proposal for the idea was a sketch I put together in Adobe Illustrator. 
Using SketchUp and V-Ray, I created 3D renderings of the basis of my window display. 
As social media manager for The Paperie, I compiled footage of the installation process to create the video shown above. 
The final display is shown above. Products in the window may vary due to retail sales. 
Back to Top